We care about helping you make time for what you care about, not what others think you should be doing.
OPTITIME is for thoughtful, driven people who want to own their free time
WHAT WE OFFER
OptiTime helps members spend their free time in ways that align with their values and priorities, using choice theory and behavioral science
PERSONAL
We get to know each customer as an individual and recommend time use based on their unique priorities.
WEEKLY GOALS
Start every week with fresh goals. How long of a priority streak can you get?
Daily check ins and weekly progress reports keep you encouraged and help you achieve your goals.
A REAL PERSON
We don't use chatbots or a text service. When you sign up for OptiTime, you communicate with Anna.
SCHEDULING
Have time with loved ones (+ on your side hustle) proactively added to your calendar for you.
ACCOUNTABILITY
TESTIMONIALS
I love the goal aspect of OptiTime, it helps me pursue my priorities!
Anna, MT
I love having my activities added to my calendar for me! My fiancé and I are having more date nights, because of OptiTime!
Grace, MA
I am much more intentional with my time now. I have wanted to write regularly for 5 years, and now I am!
Cathy, CO
OUR MISSION
Help people live happier and more satisfied lives, by prioritizing and using their free-time for what matters most to them.
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We all have different priorities, and what matters most is unique to each person. Some of us love socializing, while others prefer doing a facial at home. We don't judge when it comes to priorities: if you love binge-watching shows, we say 'Binge!' If you love socializing, we say 'Go out!' If you're into working on your side hustle, we say 'Hustle away!'
WHAT TO EXPECT
Using our unique survey and time allocation methodology, we recommend ways to use your free-time every week, based on YOU. We also take the heavy lifting off of your plate and do the scheduling for you.
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What's our survey based in? So glad you asked! To develop our methodology for tracking satisfaction levels and prioritizing activities, we took cues from the Day Reconstruction Method and the American Time Use Survey.
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You might be thinking: this sounds great, but follow through is hard. We know -- lucky for you (and us), you won't be alone. OptiTime includes a coach and accountability buddy, checking in every day.
It all started when I took microeconomics. Utility baskets fascinated me: given $50, each person would spend it differently. I got much more bang for my buck with a mocha versus a sandwich. Friends of mine were fine with free Spotify, I would never. There is no better use of $10.
People seemed aware of what purchases made the best use of their dollar.​ But what about time? Why do so many people recognize the utility and opportunity costs of money, but not time? After all, it’s the most finite resource.
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After college, I discovered a new challenge. With work and unavoidable tasks (cooking, laundry), I felt I had no free time. At the end of a week, I wished I had seen my friends, read, volunteered...But even when I actively thought about what I wanted to do — I wasn’t sure which activity would give me the most utility.
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So I researched behavior change, choice theory, well-being, and time-use, and came up with OPTITIME. Our science backed approach helps you spend your free time in ways that align with your values and priorities, not anyone else’s.
It takes less than 5 mins a day. What are you waiting for?
